From the category archives:

Technology

Case Study: How To Use Foursquare To Draw A Crowd Into Your Restaurant

by Steffan Antonas on March 6, 2010

In this interview, restaurant owners Joe Sorge tells us how he used Foursquare and social media tools like Twitter and Facebook to drive customers to his tables.

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Sometimes It IS About The Technology

by Steffan Antonas on March 2, 2010

You know when the technology itself makes the most difference to how much engagement you get on the social web? In the very beginning, when it’s brand new to everyone. That’s when the alpha geeks, the 1% of  the people that produce the most content online, temporarily ignore their other social networks to focus all [...]

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Video Demo: Prototype of Translation in Google Goggles

by Steffan Antonas on February 24, 2010

The ability to translate text directly from a photograph is a perfect example of some of the possibilities that emerge when you have sensor-rich mobile devices connected to cloud computing. Google’s shown that it’s possible, and that practical applications for mobile users might be just around the corner. How cool is that?
What’s happening in the [...]

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Maps, Meta data and Augmented Reality

by Steffan Antonas on February 17, 2010

“All of our devices – our mobile phones, cameras, toys and media players – will become increasingly aware of where we are. Soon, geographical location, rather than broadcast schedules, will trigger entertainment experiences. Content will be tagged to places, and these will alert you to the proximity of your friends and people of similar interests” [...]

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Google Search Is Getting More Social

by Steffan Antonas on January 30, 2010

You knew this was coming. Google about to start surfacing public web content from your friends and online contacts.

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Why Apple’s iPad Is So Significant To The Future Of Publishing

by Steffan Antonas on January 29, 2010

It wast much of a surprise that in the hours leading up to and following Apple’s official unveiling of the iPad, “Kindle” was also a trending topic on Twitter. Whether the iPad will kill the Kindle is on a lot of people’s minds and while I’m not going to speculate on the future of the [...]

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How Social Media Can Boost Restaurant Business

by Steffan Antonas on January 28, 2010

This short video was posted by Chris Brogan a few days ago. I love finding real-life stories about how small business owners are successfully using social media to increase their business. Joe Sorge, who runs AJ Bombers in Milwaukee, Wisconsin shares how he uses a tool to humanize his business and keep in touch with [...]

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What Would Proximity Sensors Do For The Mobile Web?

by Steffan Antonas on January 18, 2010

Our dumb web is getting smarter. It already knows who you are and who you know, and it won’t be long before it will be able to leverage those connections on your behalf wherever you go. Our mobile devices are already being outfitted with sensors of all types. There are currently two common scenarios for [...]

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Here Come The GeoWeb Wars

by Steffan Antonas on January 15, 2010

One of the very first apps I downloaded on the iPhone was Around Me, and it’s still one of my go-to’s. It’s simple and it does exactly what the name implies – it finds your location and shows you all the critical services around you — banks, coffee shops, bars, gas stations, hospitals, movie theaters, [...]

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BART Teams up with Foursquare to Add Some Fun For Commuters

by Steffan Antonas on January 13, 2010

Foursquare’s thinking outside the box. They’ve teamed up with BART to spice up the ride for commuters. This is the first example I’ve seen of a transit agency using social media.

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Everything’s Good, Nobody’s Happy

by Steffan Antonas on August 10, 2009

A little shot of laughter and perspective to kick start your Monday.  :)

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An In-Depth Look at the Most Active Users on Twitter

by Steffan Antonas on August 7, 2009

When Sysomos published its initial “Inside Twitter” report last month that looked at the people on Twitter and how it was being used, we discovered that 5% of users accounted for 75% of all activity. This finding was based on indexing 11.5 million accounts, and then looking at the top 5% users who accounted for [...]

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Interactive World Map Of Social Network Dominance

by Steffan Antonas on August 4, 2009

[tweetmeme]Vincenzo Cosenza has mapped the most popular social networks by country, according to traffic data gathered on Alexa & Google Trends (June 2009). While Facebook’s growing dominance over MySpace in the US and other countries comes as no surprise, it is interesting to see the few smaller networks that most of us have probably never [...]

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How To Build Cloud Communities

by Steffan Antonas on August 3, 2009

In this interview with Robert Scoble, Ripple6 founder Sang Kim talks about what his company has learned from trial and error since the community management system launched under the name Mom Junction in 2007. He discusses how to create what he calls “cloud communities,” how to scale them and how to reward and engage community [...]

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5 Unmissable TED Talks On The Future Of Technology And The Web

by Steffan Antonas on July 30, 2009

#1 Tim Berners-Lee On The Next Web of Open, Linked Data
[tweetmeme]20 years ago, Tim Berners-Lee invented the World Wide Web. For his next project, he’s building a web for open, linked data that could do for numbers what the Web did for words, pictures, video: Unlock our data and reframe the way we use it [...]

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Do LinkedIn Recommendations Matter In the Reputation Economy?

by Steffan Antonas on July 24, 2009

There is an interesting conversation going on this week between some of the web’s heavy hitters on the subject of the actual value of LinkedIn recommendations in the reputation economy.
Here’s the time line of the conversation so far…

July 17th – Jeremiah Owyang (Forrester Research) posts a thought provoking and well-written [...]

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Sticky Just Got Stickier

by Steffan Antonas on July 24, 2009

Along with a tune up and a face lift, the latest release of Glue boasts some new features that heavy social media users are really going to find useful.
If you haven’t heard of Glue, it’s a browser add-on that allows you to carry your social network with you as you browse around the web and [...]

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How To Say Thank You On The Social Web

by Steffan Antonas on July 14, 2009

Whether or not you chose to acknowledge it, your ability to sink or swim on the social web depends on how you participate, engage others and embrace the customs of the virtual gift economy – this is as true for individuals as it is for big brands who have a web presence.
The concepts of “FREE [...]

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Twitter’s Starting To Out Smart Spammers

by Steffan Antonas on June 29, 2009

Jesse Stay, Marshall Kirkpatrick and Dave Winer recently posted some interesting and insightful pieces on how Twitter is going after people who game Twitter to get more followers. There are some solid arguments made in each post in support of Twitter’s move, as well as on the dubious and controversial nature of Twitter’s suggested users [...]

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Twitter Is Apple’s Support Forum

by Steffan Antonas on June 17, 2009

The iPhone 3.0 upgrade software was just released and, within minutes, #iPhone and #iTunes popup on the trending topics list as the iPhone community rushes to their computers to upgrade their phones. Between the time I ran the search and took this screenshot, there were over 1000 new twitter posts mentioning #iTunes – literally in [...]

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