In this presentation, Christina Wodtke (LinkedIn) shares some core principals for creating online communities, and discusses critical design decisions that help a community thrive. I flipped through it this morning and found it useful. It provides a good framework for learning about and discussing how to promote desired behaviors with interface design, and provides some good examples of who’s doing it right. Some notable principals that Christina highlights are:
- Kollocks’ 4 Motivations for Contributing: Reciprocity, reputation, increased sense of efficacy and attachment to an need of a group
- B=f(P+E) – Behavior is a function of a Person and his Environment
- The importance of the esteem layer in Maslow’s Hierarchy of needs
- The AOF Method – Defining your Activity, Identifying your Social Objects and Choosing your Features
- Communicating Identity & Commanders Intent
- The Power Law Of Participation
Designing the Social Web (for Web2.0 expo)
View more presentations from cwodtke.
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