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	<title>Comments on: How Restaurants Can Use Social Sites Like Yelp To Boost Business</title>
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		<title>By: How to Make Yelp.com Work for Your Small Business &#124; Outright Entrepreneurs</title>
		<link>http://blog.steffanantonas.com/how-restaurants-can-use-social-sites-like-yelp-to-boost-business.htm/comment-page-1#comment-2203</link>
		<dc:creator>How to Make Yelp.com Work for Your Small Business &#124; Outright Entrepreneurs</dc:creator>
		<pubDate>Wed, 14 Oct 2009 22:29:12 +0000</pubDate>
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		<description>[...] If you search the internet for local businesses and services, you may have noticed a trend over the past few years. Often, the top hit on Google, Yahoo, or other search engines is not the businesses’ website, but the business’s listing on Yelp.com. Yelp is a site that allows customers and clients to review the businesses they’ve visited or utilized – everything from restaurants and spas to dry cleaners and landscapers – and because of the site’s popularity, people who use the internet to check out local businesses have come to trust the opinions posted there. With the economic downturn, more people than ever are doing their research before patronizing a local business, so if you run a business catering to local trade, then it’s time to make Yelp work for you. [...]</description>
		<content:encoded><![CDATA[<p>[...] If you search the internet for local businesses and services, you may have noticed a trend over the past few years. Often, the top hit on Google, Yahoo, or other search engines is not the businesses’ website, but the business’s listing on Yelp.com. Yelp is a site that allows customers and clients to review the businesses they’ve visited or utilized – everything from restaurants and spas to dry cleaners and landscapers – and because of the site’s popularity, people who use the internet to check out local businesses have come to trust the opinions posted there. With the economic downturn, more people than ever are doing their research before patronizing a local business, so if you run a business catering to local trade, then it’s time to make Yelp work for you. [...]</p>
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		<title>By: Steffan Antonas</title>
		<link>http://blog.steffanantonas.com/how-restaurants-can-use-social-sites-like-yelp-to-boost-business.htm/comment-page-1#comment-2144</link>
		<dc:creator>Steffan Antonas</dc:creator>
		<pubDate>Thu, 10 Sep 2009 14:54:07 +0000</pubDate>
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		<description>I totally agree with you. This video is great. Meat and potatoes, back to&lt;br&gt;basics, real person doing it on his own. It&#039;s this stuff that I find most&lt;br&gt;inspiring because it feels authentic and legit...</description>
		<content:encoded><![CDATA[<p>I totally agree with you. This video is great. Meat and potatoes, back to<br />basics, real person doing it on his own. It&#39;s this stuff that I find most<br />inspiring because it feels authentic and legit&#8230;</p>
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		<title>By: ryangraves</title>
		<link>http://blog.steffanantonas.com/how-restaurants-can-use-social-sites-like-yelp-to-boost-business.htm/comment-page-1#comment-2143</link>
		<dc:creator>ryangraves</dc:creator>
		<pubDate>Thu, 10 Sep 2009 13:39:13 +0000</pubDate>
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		<description>I think this is probably the best Building43 vid featuring a real life (brick &amp; mortar) business using the social web. The owner clearly gets the benefit and understands how to use it appropriately. I also like the fact that he acknowledges that it&#039;s just one factor, or one strategy, not the only factor.&lt;br&gt;&lt;br&gt;The web is a valuable additional tool to a brick and mortar business but can&#039;t be the only thing.&lt;br&gt;&lt;br&gt;Great interview Scoble, and thanks for posting Steffan.</description>
		<content:encoded><![CDATA[<p>I think this is probably the best Building43 vid featuring a real life (brick &#038; mortar) business using the social web. The owner clearly gets the benefit and understands how to use it appropriately. I also like the fact that he acknowledges that it&#39;s just one factor, or one strategy, not the only factor.</p>
<p>The web is a valuable additional tool to a brick and mortar business but can&#39;t be the only thing.</p>
<p>Great interview Scoble, and thanks for posting Steffan.</p>
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