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Steffan Antonas

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Who Are Your Organization’s Rockstars?

I get a kick out of this Intel commercial every time I see it. Geeky? Sure. But it’s brilliant. It doesn’t just tell us that Intel values people with innovative ideas, it encourages us all to rethink what kinds of people should be worthy of rockstar status in our organizations.

Of course, this commercial is funny precisely because we don’t expect people to be falling over themselves to get Ajay Bhatt’s autograph, but maybe if more organizations made the effort to celebrate  star performers on a regular basis it wouldn’t seem so abnormal…

What does your organization do to celebrate it’s own Rockstars?

Tags: Culture Innovation Intel
  • October 1, 2009
  • Design & Innovation
  • 0

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Steffan Antonas

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