What’s The Right Amount Of Outsourcing?

August 8, 2008 |

Over on the AdaptiveBlue Blog Fraser’s posed this question that’s started a good exchange of thoughts:

As digital creeps into all forms of media, and companies adjust their structure and strategy, what’s the correct amount of “digital”, or “technology”, capacity that they should bring in-house?

I’ve thrown my two cents in. Come on over and join the conversation.

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